E-Books & White Papers

January 2023
CareerPlug LLC & Freshpaint

I designed white papers and e-books for CareerPlug’s marketing team. These high-value pieces of content drive thousands of downloads and email subscriptions annually. They’re considered key pillars for CareerPlug’s SEO performance and thought leadership, and a few have been cited in major publications like Forbes and Entrepreneur.

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Project Details

While each white paper is unique, I maintained brand guidelines to ensure cohesiveness through all of them.

Shown are a couple of various pages from each white paper featured. I tried to include examples of a range of content. To view the white papers in full, please visit the "see more" link above.

The skills required to generate these reports included: data mapping, page layouts, graphics & illustrations, and of course branding & style.

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